Final-year internship in field prospecting and local partnerships

Job description

This internship takes place in Banque Populaire's small-business development unit, which serves very small businesses, shopkeepers and craftspeople. Your topic: build a field prospecting method that brings the bank closer to these customers.

You start by spotting the areas with the most potential, then define a prospecting approach by geographic area and by business segment. You also map the local economic, institutional and professional partners worth meeting.

By the end, the bank expects a ready-to-use method, a map of areas and partners, a database of partners to approach and a programme of meetings.

What you'll do

• Design a structured method for field prospecting that brings Banque Populaire closer to very small businesses, shopkeepers and craftspeople, in particular by identifying high-potential areas
• Deliverable: a prospecting method by geographic area and by business segment
• Deliverable: a map of high-potential areas and local economic partners
• Deliverable: a database of institutional and professional partners to approach
• Deliverable: a programme of meetings, open days and local sales actions
• Deliverable: indicators to track prospecting actions, contacts generated and opportunities

Who they're looking for

• Final-year student at a business school or equivalent, specialising in business development, marketing or customer relationship management
• Command of prospecting techniques